• MEAL-TIME MADE EASY

    Suction Plates for Less Spills

    Paired with a spoon for the perfect set

    Shop Tableware
  • HOW IT ALL BEGAN

    A Bib for Every Babe

    Colors, patterns & prints, oh my!

    Shop the Rainbow
  • MUST-HAVE BLANKETS

    As Cuddly As They Are

    Textured waffle weave in all-natural brushed cotton

    Find Your New Go-To

Stylish Essentials for Everyday Life

Made for little babes

Loved by really cool parents

From durable silicone bibs and tableware to multi-use covers and blankets, our cute & useful products help you stress less about stuff like mealtime clean-up so you can put more focus on each giggle, kiss & squeeze.
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Thousands of ★★★★★ Reviews

from really cool parents like you

  • This little plate packs a punch, both aesthetically and practically. I have eight month old triplets, so BLW mealtime can be a little crazy— this thing stays put on the tray and keeps things (a little😅) contained, which I so appreciate.

    Mom #1

  • UGH!!! My only complaint is that I did not get these sooner. You literally only need two of these. One for the diaper bag. One for the house. No laundry. Yes. I said it. We’ve had them for awhile and they’ve held up fantastically. And the cutest sayings ever. I mean “eaters gonna eat”!? Adorable.

    Mom #2

  • I love these bibs and was particularly drawn to the colours, very neutral unlike others on the market. They are super soft and easy to clean, the bib pocket is also large to catch all that falls which is great! I can also tell that they will last well as the poppers around the neck adjust quite wide.

    Mom #3

Made for little babes

You're the hero of mealtime

Don’t worry, the details matter to us, too.

✓ Eco-friendly, reusable, and easy to clean? Check.
✓ FDA-certified, 100% food-grade silicone? Check.
✓ BPA, PVC and phthalate free? Check.
✓ Comfortable for your babe? Check.
✓ Super cute? Check.

SHOP TABLEWARE

FINALLY...

Practical baby products you don’t mind leaving out on the counter.

(Hey, it’s OK to want your baby products to match your kitchen aesthetic.)
SHOP TABLEWARE

AS SEEN IN & LOVED BY

Stylish Essentials for Everyday Life